General Settings

This guide will walk you through the key sections of the General Settings page within the Spectre platform. By customising these settings, you can better tailor the operation of your Spectre account to meet your needs, manage your property letter intervals, and ensure your market preferences are reflected in your sales efforts.

1. Minimum Letter Interval

This setting allows you to define the minimum number of days between two letters sent to the same property. It ensures that no property will receive two letters within a single week. By default, this is set to 7 days, but you can adjust it to any number of days that suits your campaign needs.

How to Update:

Enter the desired number of days in the provided field (e.g., 14).
Click on Save Interval to apply the changes.

2. Price Criteria

The Price Criteria section enables you to target a specific price range for properties that will receive your regular Spectre letters. Properties outside of this range will not receive the trigger-based letters. This does not affect TwentyTwenty or One-Off letters. Properties without a listed price will also not be excluded.

How to Update:

Set the minimum and maximum price range for properties you wish to target.
After entering your values, click Update Price Criteria to save.

3. Target Market

The Target Market setting helps define your statistics for market share, as it affects which properties will be included in your calculations. This will not affect the letters generated but will allow you to exclude properties that fall outside the specified price range from your market share statistics.

How to Update:

Enter the minimum and maximum price range for the market segment you wish to target.
Click Save Prices to save your preferences.

4. Generate as PDF

This option allows you to generate your documents (such as property letters) in PDF format, to include letterhead artwork, if available.

How to Update:

Toggle the Generate as PDF option to enable PDF generation.
Toggle the Use letterhead artwork if available box if you wish to include your uploaded letterhead agaisnt the generated PDF.
Click Update Settings to apply changes.

5. Bulk Remove Vendor Names

If you have uploaded vendor names to Spectre, this section allows you to remove them. This action may be required to comply with the General Data Protection Regulations (GDPR), especially if you do not have the necessary permissions to store personal data. By default, letters to properties without a vendor name will be addressed to “The Homeowner.”

How to Remove:

In the text box, type REMOVE ALL VENDOR NAMES in all caps and click Confirm.
Please note, this action is irreversible.

6. Select Your Software

Here, you can link your agency's property management software to Spectre. Once selected, you can upload your valuation data, which will be matched with the property database in Spectre.

How to Update:

Select your software from the dropdown menu.
If your software is not listed, contact Spectre support for assistance with integration, as we may not have built an API for your specific CRM as yet.
Click Update to confirm your selection.

7. Your Fees

In this section, you can enter the percentage of the fee taken from an instruction to accurately calculate the value gained from Spectre successes. You can also set a minimum fee threshold should you structure your fees that way.

How to Update:

Enter your agency's percentage fee (e.g., 1%).
Set a Minimum Fee to define the lower limit for the fee amount (e.g., 0).
Click Update Fees to save your changes.

By configuring these settings, you can ensure that your Spectre account is aligned with your agency's requirements and helps in achieving and reviewing your market share goals. If you have any further questions, feel free to Contact Us.